What Makes a Blog Real?

I haven't really used this blog as a tool so much as an opportunity to post thoughts related to my freelance writing business. Over the past year, however, I've learned how powerful and useful a blog can be as a tool for getting your knowledge out there and potentially driving traffic to your website. The end result (if you've done it right and consistently and well), should be increased sales and growth for your business.

Well, now what do I do? You see, the popular assumption is that using a 'free' blogging site such as Blogger doesn't appear as 'professional' as a standalone URL. This is a little unfortunate since this blog has been going for a little while. Not a huge deal, though, since I've only been doing about one post a month. And if I do switch, it'll be no slight on Blogger since I have found this to be a very user-friendly and attractive blog development site. It certainly gave me a free and easy entry into the world of blogging, which I suppose is it's intent.

I've started having clients ask about helping them with writing their blogs and I would like to make recommendations that will give them maximum bang for their buck. I certainly want to get them started on the right foot.

I suppose I'll have to start all over with a new blog and then develop it to contain more items of value for potential readers. It's a really fun journey!