In developing my marketing strategies, I have decided that I would like to publish an ezine on a monthly basis. My objective is twofold: to help aspiring writers get their business jump-started and to get my name out there as someone who works extremely well with small to medium-size enterprises in perfecting their communications materials.
My research has brought me to ezEzine which is a terrific place to start. I decided that before I could sign up with them, I would come up with twelve ezine topic ideas so that I would know what I'd be writing about for the next year. Well, that didn't take much time at all as I seem to have MILLIONS of ideas. But I wanted to focus and make it clear what the objective was of the ezine. So I have entitled it "Real Writers Top Ten". The brief description is: 'A monthly ezine to give a leg up to aspiring writers and small businesses using the voice of experience lightly sprinkled with humour."
The newsletter will be small at first as it focuses on ten key points related to issues such as becoming a writer, marketing, researching, creating a website, and the business side of writing. As it develops, I hope to incorporate useful links to get the readers excited about making their business a success and appropriate affiliates to direct them to relevant products and services.
Now I'm off to figure out how this whole thing is going to work and how I'm going to get subscribers!
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